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In The Right Leadership Hands, The Right Things Happen.
Learn Why Contract Chief Marketing Executives (Outsourced CMOs) are the BEST AT HELPING SOLVE PROBLEMS & GROWING YOUR BUSINESS.
HERE’S WHAT YOU’LL LEARN IN YOUR FREE CEO GUIDE
  • Why Sales ISN'T Marketing – the Difference is Crucial
  • The CMO vs. VP of Marketing Factoid
  • How to See the Non-Growth Mode Business Solution and Invest in Success
  •  Top 10 Marketing Tips You Should be Implementing Today
  •  How to Get the Most Bang for Your Buck by Hiring a CMO on Demand
"My biggest hesitation when it came to working with Susie and her firm was that I didn’t know her. She was referred to me by a fellow attorney, which is great, but I would be handing over parts of my business to someone I didn’t know. For a long time, my team and I talked about so many things we wanted to accomplish, but didn’t have the time or knowledge to do so. I knew it was time to do something in order to move the business forward, so I decided to schedule a roadmapping session with Susie and was really impressed with her affordability, comprehensiveness, and relevance.

Susie is very creative and, of course, knowledgeable about marketing, new technology, and the psychology of marketing. However, what really stands out is her strong planning and organization muscle. I work best when there is a system that I can understand, and she is very good at planning out processes and implementing them, so nothing is overlooked. It is a unique combination, I think, to be both creative and systematic.

With Susie on board, we were able to implement so many new marketing platforms, including a full rebrand of the business from our name to our website. We could not have done this without Susie and her team. We have so many aspects of marketing happening now and we are seeing the results in revenue. We now have automated marketing through our sales funnel, we are using social media consistently, and we have a beautiful new website. Not only would I recommend Susie and her services, but I already have."
Kirsten Howe, Esq. 

Founder and Managing Attorney 

Absolute Trust Counsel
The Value of Effective Marketing
There’s more than one way to succeed in business. But one thing’s for sure: A trusted marketing advisor and provider is always the right place to start.
Companies worldwide have relied on Q2Mark’s honest insights to help create their brands, launch new products, improve customer loyalty, solve challenges and build more successful businesses. 
What Kind of Chief Marketing Executive Do You Need to Solve Problems & Provide Business Growth? 
Need more marketing muscle on your management team? Q2Mark is the answer. Clients trust founder Susie Hays and her team of senior marketing experts for their award-winning creative, game-changing business improvements and winning growth strategies. Our Contract Chief Marketing Executives operate as integrated members of your leadership group, empowering you with a proven market-based perspective equally suited to helping you define direction and deliver outstanding tactical results. For more than 28 years, companies worldwide have relied upon Susie and Q2Mark to create their brands, launch new products, improve customer loyalty, solve challenges and build better businesses.  

Our Contract Chief Marketing Executives can help you grow without having to hire a full-time CMO or VP of Marketing. As a part-time marketing executive addition to your management team, Q2Mark can offer you proven strategies, manage the implementation of your tactical projects and/or provide coaching services to you and your team.
Lisa Alley - Zarkades 

Vice President – Commercial Development 

HORN Animal Wellness
The Value of Effective Marketing
"Although our company has over a half century of successful business experience, Susie Hays with Q2Mark helped us redefine our marketing strategy and take it to a completely new level. She helped us better understand where the opportunities were and how to reach our target audience through a truly integrated marketing approach." 

"She communicated our expertise and values to the industry in a more unique and memorable way. It brought about an immediate and extraordinary increase in incremental sales. More importantly, her insight has fundamentally broadened the way we think about adding value, by better communicating with our principals, with our clients and throughout the industry." 
"Bottom line: The results speak for themselves and our investment in Susie and Q2Mark has been more than well worth it."
If you are interested in learning more about how Q2Mark’s experienced Chief Marketing Executives can help you assess your situation and offer an informed perspective on how to approach your growth, request a complimentary consultation today.  

Fill out our form and we’ll set up a 30 minute conference call with you. 
Your Chief Marketing Executive Professional 
SUSIE HAYS, A SUCCESSFUL MARKETING COMMUNICATIONS EXECUTIVE, IS THE FOUNDER OF Q2MARK 
With more than 25 years of experience, Susie operates as an essential representative of executive leadership by utilizing her proficiencies in business strategy and operations to help each company identify its goals, develop plans to overcome obstacles and achieve measurable profitability and success. Susie passionately advocates customer centricity and leverages competitive intelligence techniques. Securing prosperous brand awareness through powerful campaigns, effective lead generation tools, and surpassing corporate goals is nothing new for Susie and her firm, Q2Mark. Distinguished consulting initiatives and marketing communications include work for HORN, Solazyme Health Sciences, Bledsoe Brace Systems, United Orthopedic Group, Viscent Orthopedic Solutions, KonaRed and Geiger Law Office among other global accounts. 

As vice president of marketing and communications for B&D Nutritional Ingredients, Susie Hays provided leadership in reaching corporate revenue objectives by conceptualizing and driving corporate branding, communications, social media activities and a full spectrum of integrated marketing efforts. With years of experience and backed by proven results, she is the expert marketing strategist recognized for creating and executing innovative industry outreach campaigns and stewarding b-2-b and b-2-c marketing strategies to ensure strong connections with customers, principals and industry leaders.  

Prior to joining B&D, Susie served as VP of marketing for Viscent and spent a number of years with Danhausen Group, a boutique full-service marketing agency. At Danhausen, Susie developed and managed highly successful programs and business initiatives for Kwikset, John Wayne Airport, Shea Financial Services, Brookfield Homes, HP, H&R Block and Deloitte & Touche. 

Committed to contributing to the community and mentoring young professionals, Susie has been actively involved with numerous organizations, including a founding member of the Social Media Marketing Society, serving on the board of the AdClub and Advertising Production Association and the Council for Responsible Nutrition’s National Communications & Outreach Committee. 

In addition, she teaches Meet the Master art classes to elementary students and donates design and marketing communication services to local organizations. Susie received her Bachelor of Arts from University of California Irvine. 

She lives in North San Diego County with her daughter and fiancé, frequently watches her daughter’s softball games and has a hidden talent for voice-over work. 
Susie tweets about all things communications, social media, design business and marketing @SusieHays.
If you are interested in learning more about how Q2Mark’s experienced Chief Marketing Executives can help you assess your situation and offer an informed perspective on how to approach your growth, request a complimentary consultation today.  

Fill out our form and we’ll set up a 30 minute conference call with you. 
Your Chief Marketing Executive Professional 
SUSIE HAYS, A SUCCESSFUL MARKETING COMMUNICATIONS EXECUTIVE, IS THE FOUNDER OF Q2MARK 
With more than 28 years of experience, Susie operates as an essential representative of executive leadership by utilizing her proficiencies in business strategy and operations to help each company identify its goals, develop plans to overcome obstacles and achieve measurable profitability and success. Susie passionately advocates customer centricity and leverages competitive intelligence techniques. Securing prosperous brand awareness through powerful campaigns, effective lead generation tools, and surpassing corporate goals is nothing new for Susie and her firm, Q2Mark. Distinguished consulting initiatives and marketing communications include work for HORN, Solazyme Health Sciences, Bledsoe Brace Systems, United Orthopedic Group, Viscent Orthopedic Solutions, KonaRed, Mold Inspection Sciences, Mold Inspection Sciences Texas, Absolute Trust Counsel, Ombudsman Services of Contra Costa Solano and Alameda, AIDP, Nutralliance, and John Muir Health Foundation, among other global accounts. 

Given Susie’s results for brands across multiple global segments – from ingredients to consumer goods, TrustedPeer has recognized Susie as a marketing communication expert for the health and wellness industry.

As vice president of marketing and communications for B&D Nutritional Ingredients, Susie Hays provided leadership in reaching corporate revenue objectives by conceptualizing and driving corporate branding, communications, social media activities and a full spectrum of integrated marketing efforts. With years of experience and backed by proven results, she is the expert marketing strategist recognized for creating and executing innovative industry outreach campaigns and stewarding b-2-b and b-2-c marketing strategies to ensure strong connections with customers, principals and industry leaders.  

Prior to joining B&D, Susie served as VP of marketing for Viscent and spent a number of years with Danhausen Group, a boutique full-service marketing agency. At Danhausen, Susie developed and managed highly successful programs and business initiatives for Kwikset, John Wayne Airport, Shea Financial Services, Brookfield Homes, HP, H&R Block and Deloitte & Touche. 

Committed to contributing to the community and mentoring young professionals, Susie has been actively involved with numerous organizations, including a founding member of the Social Media Marketing Society, serving on the board of the AdClub and Advertising Production Association and the Council for Responsible Nutrition’s National Communications & Outreach Committee. 

In addition, she teaches Meet the Master art classes to elementary students and donates design and marketing communication services to local organizations. Susie received her Bachelor of Arts from University of California Irvine. 

She lives in Orange County with her daughter and fiancé and has a hidden talent for voice-over work. 
Susie tweets about all things communications, social media, design business and marketing @SusieHays.
Michael Bains

President & CEO 

Mold Inspection Sciences &
Mold Inspection Sciences Texas
We Are Forever Changed
"So glad I met Susie. She's built a marketing firm with an outstanding reputation and track record for successful results. That's why we wanted to work with her. When we hired Susie to help us with some marketing programs, I never knew how wonderful and valuable she'd become. She has business savvy well beyond just marketing expertise. I think she is one of the most talented, confident, and simultaneously sweet people I know. Her skill set seems to go on forever. I call on her to help me in so many ways. She's always willing and able to help, and she does so enthusiastically. Susie is 100% committed to helping our company grow and help us all be better. I think about Susie a lot and how lucky we are that she works with us every day. I've said it a bunch, but she has added so much maturity and heft to our businesses."
"Looking back, our branding and marketing seems so thin and pale compared to where we are now. And, it just keeps building as Susie's well of ideas seems endless."
"We couldn’t be surer that choosing to work with Q2Mark was the right choice. It began nearly-two years ago with their Roadmapping session preceded with some “homework” for the decision makers in our organization. That session that day, and the report that followed, were eye opening for us. We couldn’t get started working with Q2Mark quickly enough. The Roadmapping session delivered far more value in itself than was represented by the cost in terms of time and money.

In the interim Q2Mark has delivered in so many ways for us. Initially by helping us realize where our brands needed strengthening and in delivering a set of Brand Guidelines we use nearly daily. Since then Q2Mark has helped identify weakness in our customer journey, marketing opportunities, sales process, and staffing approaches – helping us improve our process and implement systems that we continue to rely on every day.

While Q2Mark is well-versed in the technology of marketing systems they embraced our unique legacy and tech-centric approach and adapted their systems to work with ours seamlessly.

Q2Mark showed their true prowess in delivering a company-wide event, organized remotely and with myriad components that came together seamlessly – making our internal team feel confidant and allowing them to perform at their best. They helped arrange or directly organized all aspects of the event, supporting brand-building materials, project and task management, and provided coaching not only to the organizers but also to the presenters to make the event one of the highlights of the decade for us."
Paul Sterling

Chief Technical Officer 

Mold Inspection Sciences &
Mold Inspection Sciences Texas
+ Endorsements of Susie Hays and Her Work:
Rebecca Niehus
"“Susie is a true team player always coming to the table studied, prepared and with creative ideas and energy to move the project and in deed the company to the next level. Susie's gift is that she develops a vision and will push, pull and conjure to make it a reality.

I also enjoy her as a colleague, I admire her constitution to push forward on difficult projects yet retain a positive and fun attitude, leaving her team knowing that the result was well worth the effort and that something amazing was created and unleashed on the market. 

Susie has a wonderful eye for design and no detail is missed. She is organized which can be difficult to find in a creative spirit. She has done an amazing job moving B&D's image to the front of the industry and allowing the personality of the company to come through in our logo, ads and various PR opportunities.” 
Rebecca Niehus: Director of Technical Sales & Distribution Management Solazyme, Inc. (Solazyme Roquette Nutritionals); Director of Marketing & Business Development, AIDP; President, B&D N&tritional Ingredients 
Rebecca Niehus
“Susie is a knowledgeable and passionate consultant who really listens to the client to get to know all the available information before she helps formulates strategies and tactics on how to address the business questions at hand. Susie is reliable, great to work with, and at the same time is not afraid to be blunt about hard choices.” 
Doug Reyes: Sales & Marketing Manager, Embria Health Sciences 
Rebecca Niehus
“Susie is an absolute pleasure to work with! She has incredible insight and instincts for marketing and communications, and is constantly thinking through new ways to communicate product advantages and branding for her clients. My direct experience working with Susie is that she is methodical, creative and skilled in her ability to communicate the vision and message of a company and/or product. She thinks five steps ahead and is always considering how any action, no matter how small, will affect the overall message and strategy, an essential skill for anyone involved in marketing a brand or product. She takes her client's requests to heart and works methodically, diligently, and with the highest amount of integrity to deliver results on time. Most importantly she is kind, compassionate and honest. I would not hesitate to work with her or for her on any future projects.” 
Gabrielle Klein: Sales Manager, Ethical Naturals Inc. 
Rebecca Niehus
“Susie constantly brings new and innovative ideas to our creative discussions, and is then able to correlate those to our marketing and sales strategies. Her ability to see the big picture, ask the right questions and then deliver amazing marketing pieces, strategies, and solutions is what makes her an amazing asset to any company.” 
Kyle Redfield: President & Chief Operating Officer, KonaRed Corporation. 
Rebecca Niehus
“As the President for Archer Daniels Midland's Natural Health and Nutrition division, I had the opportunity to work with Susie through our sales and marketing partner B&D Nutritional Ingredients and during industry events. Susie has strategically positioned B&D in the marketplace with memorable marketing communication programs. She is tremendous in helping maximize brand potential and helped B&D and ADM reach our marketing goals. Without reservation, I would recommend Susie to anyone wanting to reach and exceed their marketing goals. She is extremely talented.” 
Janice Binger: President, Archer Daniels Midland, Natural Health and Nutrition 
Rebecca Niehus
“I had the pleasure of working with Susie in my role as Founder/Chairman of Viscent LLC. As a key member of our management team, Susie is a remarkable marketing communications and business development professional. Her mastery of branding expertise, new media, and solid comprehension of business processes brought our company to life and turned our concept into a viable organization. She is an exceptional talent. I'd enthusiastically recommend Susie to anyone seeking marketing advancements at the highest level.” 
Kevin Ellis: Chief Medical Officer, Viscent 
Rebecca Niehus
“Working with Susie on a number of high profile projects over the years has been an amazing experience. Susie's incredible work ethic, creativity and organization skills alone put her in a whole new class of what is considered marketing professional. It's not everyday that you find someone in the marketing world that truly takes the time and effort to truly understand a company's brand, social culture, sales team and products to such a granular detail. This alone is what sets her apart and makes her so effective in leading companies in consistent growth time and time again. I highly recommend Susie if you are ready to get serious and take your business to the next level as turn key professionals like her are very hard to come by.” 
Justin Sutton: President, 1926 Studio
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